National: Amazon hit with warrants for 3 directors
A routine online purchase turned into a legal nightmare for Veeresh, a resident of Kurnool, Andhra Pradesh.
He shelled out Rs 80,000 for an iPhone 15 Plus on Amazon, only to unwrap an iQOO phone instead.
This mix-up has now escalated, with the Kurnool District Consumer Disputes Redressal Commission slapping non-bailable warrants on three Amazon directors for ignoring court directives.
The Shocking Delivery Mishap
Veeresh placed his order expecting the latest Apple flagship, but the parcel delivered a completely different device from iQOO.
Disappointed, he reached out to Amazon’s customer support right away, providing clear evidence of the error.
Despite repeated follow-ups, the company offered no resolution, leaving him frustrated and out of pocket.
This incident highlights a growing concern among shoppers: what happens when e-commerce giants prioritize speed over accuracy, and accountability falls short?
Forum Steps In with Swift Justice
Undeterred, Veeresh filed a complaint with the local consumer forum, backed by delivery receipts and photos.
The commission acted decisively, ruling in his favor. It mandated Amazon to either supply the correct iPhone immediately or refund the full Rs.80,000, plus an additional Rs.25,000 in compensation for the distress caused.
The order aimed to restore faith in consumer protections, but Amazon’s apparent disregard turned a simple fix into a standoff.
Warrants Issued for Defiance
Outrage mounted when Amazon failed to comply, prompting the forum to take unprecedented action.
Non-bailable warrants were issued against three senior executives: two directors based in Bengaluru and one in Patna.
This rare move against top brass underscores the seriousness of flouting judicial orders in consumer disputes.
The next court date is set for November 21, 2025, where further developments could unfold.
Legal experts note this could set a precedent for holding corporate leaders personally accountable in similar cases.
Ripple Effects on E-Commerce Trust
This verdict sends a clear message to online retailers: customer rights aren’t optional.
As digital shopping booms in India, such enforcement might deter sloppy practices, but it also raises questions about internal checks at platforms like Amazon.
For now, Veeresh awaits justice, while the case fuels debates on corporate responsibility.